Hear me out...Athletes and activism
July 23, 2016
Social activism among superstar athletes has seen a massive drop off in the last 30 years. Gone are the days of Muhammed Ali, Bill Russell and Jim Brown. For today’s superstar athlete the personal brand takes precedent over all. Everyone wants to build the “Jordan empire” and to reach that peak; you have to be neutral across the board. Nothing hurts a brand more than speaking about race,...
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